My husband and I were on a mission to buy a truck yesterday and at our final stop of the day we found the truck of my husband’s dreams a 2017 Chevy Z71. We had the best salesman that we could have ever had Joe Keeton. He was honest from the beginning and made sure we were comfortable throughout the entire process. He also went out of his way to help us get insurance when everyone I tried was closed. If you are looking to buy a car please go see Joe. He is the best!!

A few weeks ago my wife and I were driving through Jasper to pick up a ATV. As we drove past Bill Penney CDJR. We noticed their huge selection of Jeep Wranglers. We were planning on buying a Wrangler in the summer, but once we stopped and met Donald Dobbins, we began to rethink our plans. Donald was extremely helpful and knowledgeable about the Jeep market. To make a long story short, we left that day with a new Jeep Wrangler for my wife. Donald was amazing, and he made our purchase enjoyable! Not only do we have a new jeep, but we also have a new friend in Donald Dobbins! Bill Penney and Donald Dobbins are terrific to do business with!!

Heading to Bill Penney Dodge in Jasper, AL, was an adventure I won't soon forget, and it was all worth it for the stunning '23 Charger Hellcat Widebody that's now sitting proudly in my driveway. Living near Nashville, TN, meant a 3-hour drive to get there, but let me tell you, it was a breeze thanks to the team at Bill Penney Dodge. Special shoutout to Joe Keeton who truly went above and beyond. His dedication to service, combined with a straightforward and genuine approach to car sales, has made me a fan for life. We had everything — price, details, and paperwork — negotiated and sorted out before I even hit the road. That level of preparation and transparency is rare, and it made all the difference. It meant that when I arrived, there were no surprises waiting for me, just a team of super friendly people ready to make my dream car a reality. And talk about efficiency — I was in and out in just 45 minutes, which has got to be some sort of record, especially for buying a car! This efficiency allowed me to get the Hellcat back home in time to surprise my two boys before bedtime. The looks on their faces were priceless, and it's a memory I'll cherish forever. Thank you for making my car buying experience unforgettable. You've earned these five stars, and then some!

This dealership makes you feel at home right when you walk in. Everyone was friendly. We met Joe on the lot and he was very accommodating. He let us test drive multiple cars and was very knowledgeable. He also knew we were in a hurry that day and got us out quickly. His communication after we purchased the car has been great too. We highly recommend him and this dealership.

Easy buying experience thanks to Donald! He was very helpful before we got to the dealership and throughout our time there. Happy with our purchase!